Last Updated on 11 months by Komolafe Bamidele
If you are planning an SEO campaign, one of the most important metrics to measure is Majestic Trust Flow.
This metric helps you determine the quality of backlinks pointing to your website. It is not a direct indicator of your search ranking, but it does give you valuable information that will help you with your link-building strategy.
How to Get Trust Flow Up
To get a high Majestic Trust Flow score, you need to have high-quality links pointing to your site. These are a good indication of the value of your marketing campaign. However, there are also some negative effects of low Trust Flow.
For example, if your website has poor backlinks, you may find it difficult to recover from a Google penalty. Fortunately, you can get back on track with the help of this metric.
Topical Trust Flow
Another helpful metric is the Topical Trust Flow. This score measures the strength of a web page in comparison to the best sites in 800 categories.
When your site is in the top 10 websites in its industry, you are likely to have a strong web presence. Likewise, a high topical trust flow will allow you to recover from a link penalty.
You can use the Majestic tool to monitor the Citation Flow of your website as well. The Citation Flow of your website is the number of other websites directing to your website. In addition, you can get an estimate of how far a website will go when linked to other pages.
You can compare the Citation Flow and Trust Flow of several competitors and you can also check for spam methods and if a competitor has acquired links.
Checking a Website for Its Trust Flow
You can check out the trust flow of a person or a group by visiting the Majestic website. All you need to do is input the URL of the page you want to investigate. Then, you will be shown a number based on a weighted average of the clicks from a seed set of trusted websites.
Besides the trust flow metric, you can also assess the quality of your links using the Majestic Analytics tool. With this metric, you can see the number of external links pointing to your site as well as the referring domains and subnets. There are also browser extensions that can help you with this metric.
As a result, you can improve your content strategies and outreach strategies. While you might be tempted to focus on high-quality links, you should also consider the importance of guest blogging.
Guest posts can build your brand, attract other readers, and allow you to gain exposure to an audience you would not normally reach.
Overall, the Majestic Trust Flow metric is an effective tool that can help you get more out of your content strategy and SEO campaign. It is also useful for identifying sites that might be preventing you from getting the most out of your link-building efforts.
If your link-building strategies are causing you to lose Trust Flow, you might want to reconsider the strategy.
How to Increase Majestic Trust Flow
Majestic Trust Flow can help your site rank higher in search engine results pages (SERPs) and improve its overall visibility on the internet. Here are a few tips to help increase your Majestic Trust Flow:
One of the first things you should do when you’re looking to boost your Majestic Trust Flow is to make sure your website is optimized for SEO.
Optimize Your Site
The best way to do this is to create fresh, keyword-focused content. Another way is to look for opportunities to guest post. These articles work as links for your citation flow. By doing so, you will gain exposure to another audience, which can increase your brand and lead to potential hires.
Consolidate External Links
Make sure that any external links on your website are from reliable sources and point to relevant content. Avoid linking out to unrelated or untrustworthy websites as this can have a negative effect on your Trust Flow score.
Link to Quality Websites
Linking to quality websites with a high Trust Flow score can help to increase your own. Make sure you are linking to relevant, authoritative websites within your niche in order to get the most benefit from this tactic.
Earn Quality Backlinks
The quality of backlinks pointing at your website is an important factor when it comes to Majestic Trust Flow ranking. Focus on getting high-quality backlinks from quality websites with a good Trust Flow.
Monitor Your Backlink Profile
It’s important to keep tabs on your backlink profile, as any suspicious links or link spam can have a negative effect on your Trust Flow. Use monitoring tools such as Majestic’s Site Explorer to check your link profile and take action if necessary.
Focus on Quality Content
Quality content is essential for increasing your Majestic Trust Flow score as well as your overall search engine visibility. Make sure you are creating content that is relevant, engaging and informative to ensure it attracts links from high-quality websites in your niche.
Promote Your Content
Once you have created high-quality content, don’t forget to promote it on social media channels or other websites that are relevant to your niche. This will help to increase the visibility of your content and attract more links, which in turn can have a positive effect on your Majestic Trust Flow.
While the Majestic Trust Flow isn’t necessarily associated with Google’s algorithm, the metrics it produces do provide some of the best data available to analyze your SEO campaign.
Specifically, it’s a good way to gauge the number of backlinks you’ll receive from other sites, as well as the content your site offers.
Following these tips should help you to increase your website’s Majestic Trust Flow score and ultimately boost its visibility on the web.
It’s important to consistently monitor and optimize your backlink profile in order to ensure that your website remains trustworthy and has the highest possible Trust Flow score.